Posted by: airkayaks | December 1, 2014

Nordstrom Chooses Innova Swing 1 Inflatable Kayak as a Holiday Fashion Statement

When is a kayak a fashion accessory? Apparently now.

Noted designer Olivia Kim chose an Innova kayak for the Gift&Go Pop-In Shop, a special installation featured at  eight Nordstrom stores across the US.

Swing 1 at the Nordstrom installation

Launched in October 2013, Pop-In@Nordstrom is an ongoing series of themed pop-up shops that transitions every four-to-five weeks to offer a new shopping experience and batch of exclusive merchandise. Pop-In@Nordstrom is the brainchild of Olivia Kim, the Director of Creative Projects at Nordstrom, who hand-picks merchandise spanning the high-to-low price range to match each new theme.

Innova Swing on the water

Nordstrom included the Innova Swing I inflatable kayak as one of the holiday special gifts for their Pop In Shop, which features gifts that range from a stylish handbag to a $26,400 Rolex; the Innova kayak is the only outdoor product highlighted.

The Innova line is unique, as the inflatable kayaks are handmade in the Czech Republic rather than China or Korea. Additionally, the Swing line – as well as the Twist series of Innova kayaks – utilize materials that are PVC-free, making them a greener option than most kayaks on the market.

The Innova Swing I and Swing II kayaks.

The Swing I is a high-pressure 10’4″ solo inflatable weighing a mere 23 lbs, with a selling price of $599. A 2-person version is also available. The Swing II is a 13 ft 2-inch tandem inflatable kayak weighing a mere 28 lbs with a selling price of $799.

Swing EX Inflatable Kayak from Innova

This summer, Innova Kayaks announced the addition of the Swing EX to the Innova line-up. At 13.5 feet in length, with a 29-inch width and capacity of 396 lbs, the 29 lb Swing EX is a longer, skinnier version of the popular Swing I.  The Swing EX – short for Expedition – is designed toward the multi-day touring paddler needing extra room for gear. The Swing EX is now in stock.

Innova Sunny backpack

All three kayaks pack down into a small backpack which can fit in a plane overhead compartment, making them a great choice for travel.

The Swing I can be seen at Pop-In@Nordstrom: Gift&Go – which will be found at http://www.nordstrom.com/pop – and in the following Nordstrom locations:

  • Seattle, WA
  • Bellevue Square, WA
  • NorthPark Center, TX
  • San Francisco Centre, CA
  • Tysons Corner Center, VA
  • Oakbrook, IL
  • Garden State Plaza, NJ

For more details, visit the Innova line at www.AirKayaks.com. AirKayaks special through Dec. 31st – free 45 liter deck bag ($49.95 value) with purchase of any Swing inflatable kayak.

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